About the Project
To mark the launch of 7 Meals and 7 Savers, 7-Eleven required a cohesive visual identity for its high-profile event at KL Sentral and across its digital ecosystem. The goal was to clearly present these new value offerings while ensuring seamless brand consistency across all event media displays and social media platforms.
Existing Assets
Ordered in minutes
Static images, TVC Spots,
Long-form Video, UGC
Delivered in days
What We Did
Working with limited product imagery, pricing details, and core brand elements, we conceptualised and executed the campaign’s Key Visual (KV). We then extended this creative direction into a suite of scalable assets including multi-format videos and static creatives tailored specifically for live event screens and social channels to maximize impact across every launch touchpoint.
